Film + Streaming

Social-first campaigns for film and streaming

Creative Direction / Art Direction / Social

I led Ignition Creative’s Digital & Social team, overseeing 10 creatives and developing integrated campaigns for Marvel, Paramount, Sony, Warner Bros. and Disney.

Black Panther

Creating intrigue for Marvel’s new hero

Creative Direction / Art Direction / Social

Launching the digital and social campaign for Marvel’s Black Panther, transforming limited pre-release assets into original social content. The campaign extended into an immersive website that introduced the film’s themes and created shareable fan experiences.

Daredevil S2

Integrated campaign for Hell’s Kitchen’s anti-hero

Creative Direction / Art Direction / Social

As part of a cross-functional team, we launched an integrated campaign for Daredevil Season 2 that brought the show’s themes and story to life. The campaign spanned print, AV, digital, and social, creating a cohesive experience across every touchpoint.

Sacred Lies

Driving intrigue for Facebook’s debut streaming event

Creative Direction / Strategy / Social

We positioned Sacred Lies as a must-see Facebook Watch series by building a campaign around its suspenseful tone and mystery. The experience pulled audiences deeper into the secrets of the ‘Kevinian’ cult and its sole survivor.

As part of the campaign, we created a 360 Oculus experience that allowed audiences to walk through an occult’s community.

On set in Vancouver, we captured photography and video content for key art and social pieces for the campaign.

On set in Vancouver
On set in Vancouver

Impact

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